
Should you hire a business coach? Here’s how to know.
If you’re a business owner, you might be wondering, “When is the right time to hire a business coach?”
Hiring a business coach can help you make strides forward in your business. After all, not everyone who starts a business is an expert in business!
In many cases, hiring the right coach can help propel you forward in your business — improving your mindset, creating a clear strategy, and knowing exactly what actions to take to achieve your goals.
How do you know if it’s the right time? Consider these 7 signs it’s time to hire a business coach.
Signs it’s time to hire a business coach
Not sure if it’s time for you to hire a business coach? See if you find yourself in one of these scenarios.
1. You’re just starting your business.
We aren’t born learning how to start a business, and most people aren’t taught in school or training, either! Many times, the start up process can be much faster and easier when you hire a business coach. It’s a myth that you should wait to make money before you hire. If a business coach can help you get your business off the ground even faster, it can be a wise investment at the start of your business.
2. You’re struggling to find clarity.
Clarity is so important when you are building your own business. Without clarity of purpose, it’s hard to know what to do next. Working with a business coach can provide a neutral, unbiased perspective, as well as reflect back to you what they’re hearing, and help you see connections you could have missed.
3. You’re missing key parts of your business foundation.
Maybe you started your business based on free trainings and what you could gather from YouTube videos, only to realize that some key foundational pieces of your business were never solidified. Maybe you never defined your ideal client, created a package, or created a clear core message. This is an example of a perfect time where you might hire a business coach to hep you solidify these foundational pieces.
4. You’re struggling to reach your ideal clients.
It’s (unfortunately) not enough to be good at what you do. You also need to know how to market your business in order to attract your ideal clients and convert them into actual, paying clients! If you’re not attracting and converting clients, you’re likely not marketing effectively. This is where a hiring a business coach with experience in marketing can help.
5. You’re running up against an upper limit problem.
An upper limit problem, a concept developed by Gay Hendricks in the book The Big Leap, refers to the theory that we sabotage ourselves when experiencing positive changes. Things like impostor syndrome, perfectionism, and self-doubt can hold us back from achieving our potential in our businesses. Working with a coach who is specialized and experienced in helping clients work through inner blocks can support you through this.
6. You’re overwhelmed with business advice.
When you start a business, many people will give you advice — from your family to your neighbor to that expert on Instagram. The key is not listening to all of the advice, but to tap into your own inner guidance system so you can choose the actions that best align with you and your goals. The right coach can help you tap into and understand your own inner guidance system to choose what advice to try and which to discard based on your own intuition.
7. You want support along the journey of starting a business.
Starting a business is a personal growth journey in and of itself. It can be one of the most transformational journeys you ever experience! In order to thrive, you’ll need tenacity, strength, and commitment. It can be a lonely road, but having support by your side in the form of business friends and a business coach can provide you the support, guidance, and accountability you need to make your business a success.

Is it time for you to hire a business coach?
If any of the signs above resonates with you, it might be time to consider hiring a business coach.
If you do decide to hire a business coach, you want to be thoughtful and intentional about the process. Consider what kind of support you need — whether it’s mindset support, strategy, marketing and sales, or all three — and look for business coaches who have the skills and experience to support you.
One of the first steps you’ll need to take to hire the right business coach for you is to set up some free consultation calls with coaches. You’ll want to be prepared with questions. Check out this article on questions to ask a business coach here.




“What got you here won’t get you there.” That is so true!
I’ve hired different coaches over the years, for different things, and each one has catapulted me forward. Powerfully.
I am so thankful to coaches like you who help advance everyone else forward.
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